Businesses all over the world are always searching for new ways that they can use to grow their business and drive sales to their products and services.
The traditional ways by which businesses use to do this was Newspaper, TV, Radio, Magazines, etc. which are still reliable ways to make your business known to the public but there is a better way that you can use to leverage your products online and it is no other than social media.
Social media is a place where billions of people converge for so many reasons.
This includes creating and sharing of contents, videos, ideas, networking with people, etc. and businesses can tap into this traffic source to grow their business.
Unlike the old fashion ways of growing your business as I mentioned earlier, social media is a much better way to grow your business and produces a high “Return On Investment” for your business on a daily bases.
over 95% of the world’s populations have one social media account or the other and they keep signing up for more as long as it interest them.
So you are assured that no matter the social media site you decide to invest your time on you are guaranteed of reaching a large number of potential customers.
Social media has gone from just a place where people get to meet new friends but people are now using it to purchase items.
This is why top e-commerce websites use social media to advertise their products. One of the ways top brands and businesses use to engage with their followers is through social media.
With all this said, not all social media platforms might be good for your business so you have got to figure out the ones where you are likely to meet people interested in your business so you can market to them.
In this article, we will be listing out the best social media sites you can use to market your products as well as grow your business.
Linkdin
Linkdin is a social media platform that is created for professionals; with over 150 million monthly active users and lots of jobs and other contents are posted on this site regularly.
I consider this platform to be among the best as it is rear you find someone on this site that just want to have fun as everyone that sign up to Linkdin comes in with a business mindset.
As a business owner, it is wise you use this platform to list your business so as to be able to target people base on job titles.
Facebook
Facebook can boost of over 2.5 billion monthly active users which makes it a great social media platform that people can use to grow their businesses. Facebook can be used to drive a massive amount of traffic to website or blog to increase your sales of profit.
With Facebook ads and groups you can reach audiences from other parts of the world that would not ordinarily come to your website. With as little as $5 you can run a campaign on Facebook and reach thousands of people.
The Facebook advertisement is great as it allows your target your audience by location, age, gender, desires and lots more. With this feature, only the right people will get to see your products. .
Instagram
Instagram does the job much better if you are a brand. This platform is owned by Facebook and huge traffic can be gotten from this site. Instagram is basically a photo and video sharing platform and has over 1 billion monthly active users.
This platform deals mostly with graphics contents so if you are going to use Instagram to grow your business you should consider creating images and short videos of your products and business.
This platform also gives you the opportunity to interact with your customers directly to your customers can message you if they have any question to ask you.
Pinterest
Pinterest in another great social media platform you can use to grow your business but I must say it depends on the business you are into that will determine how successful you would be using this platform.
Pinterest is a social media platform that has over 200 million monthly active users and a majority of them are into the lifestyle and anything related.
This platform can be very profitable to people that are in the fashion, Frugal Lifestyle, food, home decoration niche and can drive an insane amount of traffic to your website.
It is also an image sharing site so you can start posting images of your products and business on Pinterest. You can create different boards for a different niche so you can stay organized.
Reddit
Reddit is another great social media platform that can be used to grow your business; this platform has over 30 million monthly active users and allows you to share images, videos and links.
This platform has what is called a subreddits which are different communities focusing on different topics.
So when joining this site, make sure to look for the subreddit that relates to your business.
YouTube
YouTube is a social media platform where people go to both watch and share videos online. This platform which is owned by Google has over 1 billion monthly active users and can serve as a great place to get traffic to your business.
This platform can be classified as a search engine for videos. One of the cool things about the social media platform is that everything video goes, from movies, fashion, comedy, etc. as long as it is in a video format you can upload it to YouTube.
All you have to do is create videos related to your business and post on the site. YouTube not only allows you to use videos to drive traffic to your business but you can also make extra cash from your videos by monetizing your channel with Google ads.
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